MIKE WHITE ILLUSTRATION AND DESIGN
I would describe myself as a motivated, self-starter with 15+ years experience in Art & Design; specializing in driving/owning the creation & production of cross-platform products, end-to-end from proof of concept through live release, as well as user acquisition, sales, & marketing.
I’m a seasoned collaborator and used to working in smaller/leaner teams to deliver top-tier visual assets in accordance with the product vision & branding. Having shipped 20+ products over a variety of platforms including VR, Mobile, Web & Desktop with limited resources & tight deadlines & I am looking forward to making creative impacts on more global products & contributing to the productivity of world-class teams.
My framework for employing a user-centric focus to product & design:
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Start with a clear goal in mind. What do you want to achieve with your product or design? Once you know your goal, you can start to develop a plan to achieve it.
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Understand your audience. Who are you designing for? What are their needs and wants? Once you understand your audience, you can start to design a solution that meets their needs.
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Be creative. Don't be afraid to think outside the box and come up with new and innovative solutions.
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Test. Get feedback from users and make changes based on their feedback. The more you test, the better your design will be.
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Be flexible & Iterate. Things don't always go according to plan, so be prepared to make changes as needed based on user and/or stakeholder feedback.